Average age 23.2 years // 80% live in major urban centers // Average full-time wage is $54,000 p.a. // They spend an average of $110 on entertainment every week // 78% regularly purchase online // 48% list their own car as their primary form of transport // 35% travel overseas at least once a year spending an average of $4,130 each trip // $48 billion p/a spent on hedonistic pursuits.

Lifelounge Media Network reaches 1 million young adults generating 14 million impressions every month across our music, fashion, art & design, travel and youth culture websites.